Marketing Plans

Archive for September, 2007

Question: Who owns and operates the radio station most tuned to on your dial, and what does it cost to do business there

Who owns and operates the radio station most tuned to on your dial, and what does it cost to do business there? Try a little Internet sleuthing. If the station has a website, that may tell you its affiliation. A telephone call or an e-mail to the marketing department may secure you an advertising rate card, but be sure to tell them you’re a student fulfilling a class assignment so they don’t expect you to buy air time. What’s the most expensive time to put a commercial on the air? What’s the cheapest?
Write an entry in your Learning Journal to record and reflect on what you find out. Even if you get no reply, use this learning journal to see if you can reason out why.
Summarize what you have learned in this Unit. Will this change the way you look at media? Why or why not?

Answer: THE ONE I KNOW IS CLEAR CHANNEL!!!!;-)
as

How to Market & use (Twitter) for Business ( Part 2)